American Eagle Outfitters - Marketing campaign with Sydney Sweeney significantly boosts results!
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Business Driver: American Eagle Outfitters (AEO) focuses on fashion retail with over 1,100 locations worldwide, particularly in core markets like the USA, Hong Kong, Canada, and Mexico. The company offers a wide range of casual clothing, accessories, shoes, and personal care products through its American Eagle and Aerie stores as well as online sales channels. After recently struggling with subdued consumer demand in North America, it aims to return to a growth path with its Powering Profitable Growth Plan, which includes significant cost savings....
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