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Mattel - Toy Manufacturer Benefits from Rising Consumer Spending and Digital Gaming Offers!

M. Springman
Reading Time: 1 minute

Business drivers: Mattel (MAT) is one of the most well-known US toy manufacturers. With core brands like Barbie, Hot Wheels, Fisher-Price, UNO, and Matchbox, Mattel is leading in this segment. Fresh impulses are emerging in the action figure segment with licensed products surrounding WWE and Minecraft, while in Hot Wheels, the introduction of Formula 1 partnerships and premium collections has recently resulted in double-digit sales growth. In the entertainment sector, Mattel has also recently celebrated successes with Hot Wheels Let’s Race (a...

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