PVH - Fashion Company Defies Challenging Market Conditions Thanks to Strong Core Brands Like Calvin Klein and Tommy Hilfiger!

Business drivers: PVH (PVH) is one of the most renowned fashion brands with its core labels Calvin Klein and Tommy Hilfiger. After recently struggling with rather subdued consumer demand, the company now aims to counteract this with further cost-cutting measures. With the strategy program "PVH+ Plan," which not only includes additional cost-saving measures but also focuses on product innovations and stronger customer engagement, PVH should return to a growth trajectory in the medium term. Thanks to trendy new collections, PVH was recently able...