Roblox Watchlist

tz-plus logo Roblox - Digital Gaming Specialist Impresses with Successful Monetization Strategy!

M. Springman
Reading Time: 1 minute

Business Driver: Roblox (RBLX) is an online platform for virtual game worlds where users can create, share, and play their own games. The company combines gaming with social networking and primarily targets a young audience. Developers benefit from an integrated monetization model that allows them to generate revenue through virtual currencies. Fresh impulses promise new game hits like "Escape Tsunami For Brainrots!" from Roblox. Recently, Roblox faced pressure due to allegations that it did not adequately protect underage users on the platform....

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