Celsius Holdings in our Pivotal Point Check: Strategic Partnership with PepsiCo and Acquisition of Rockstar Energy Drive the Stock to a new 52-Week High!
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PepsiCo strengthens the partnership by increasing its stake. Celsius acquires Rockstar Energy in the USA and Canada. Allianz expands the distribution network of Alani Nu and solidifies its market position. Celsius Holdings is an emerging star in the functional energy drinks segment. The stock jumped more than 5% on August 29, 2025, reaching a new 52-week high with a price of over $63. The massive price surge was triggered by the news of a far-reaching strategic partnership with beverage giant PepsiCo. Celsius produces and distributes...
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