Beiersdorf: Bull Market for Skincare and Sunscreen

Beiersdorf is a globally active company in the field of skincare and, with brands like Nivea, Eucerin, and La Prairie, ranks among the leading players in the industry. Founded in 1882, the company combines tradition with continuous innovation in dermatological research. Beiersdorf is particularly strong in the mass and pharmacy market, with significant revenue share coming from Europe and Asia. In addition to skincare, the company is increasingly focusing on sustainable packaging and active ingredient research to secure long-term competitive advantages....