Coty: Will the Collaboration with Kim Kardashian Bring a Turnaround?

Coty is one of the world's leading companies in the cosmetics and fragrance industry, offering a wide range of products in the areas of care, makeup, skincare, and scents. With brands like CoverGirl, Max Factor, and Gucci Beauty, Coty targets various demographics and markets. The company is placing increased emphasis on innovative products and sustainable packaging to meet the growing demands of modern consumers. With a global presence and strategic partnerships with designer labels, Coty aims to strengthen its position in a highly competitive...