Traton: Software Offensive Meets Seasonal Tailwind

Traton SE is a publicly traded commercial vehicle holding company within the Volkswagen Group, under which brands like MAN, Scania, Navistar, and Volkswagen Truck & Bus are consolidated. The company thus covers the entire range of heavy and medium-duty commercial vehicles and is strongly positioned in Europe as well as North America and Latin America. The business model is based on the sale of trucks and buses, supplemented by high-margin service and financial services that generate recurring revenues. Strategically, Traton is increasingly focusing...