Wolverine World Wide: Weak Outlook, Strong Seasonality – What Prevails?

Wolverine World Wide is a renowned US footwear manufacturer, represented worldwide with brands like Merrell, Saucony, and Hush Puppies. The company, based in Michigan, has over 140 years of history and has evolved from a regional leather goods producer to an international player in the lifestyle and sports goods industry. Wolverine is particularly strong in the segment of rugged outdoor and running shoes, with its brands targeting different customer segments, from ambitious trail runners to urban leisure runners. Wolverine World Wide is in...