Hims & Hers Health Watchlist

tz-plus logo Super Bowl as a Price Catalyst: Hims & Hers Relies Again on Maximum Attention

D. Bußmann
Reading Time: 4 minutes

Provocation at Prime Time: Hims & Hers is attacking the two-tier healthcare system at the Super Bowl to transform its image from a GLP-1 specialist to a broad health platform. Promising Re-Rating: Following the stock price decline to a price-to-sales ratio of 2.4, the new marketing offensive could provide the necessary momentum for a sustainable revaluation of the stock. Hims & Hers (HIMS) will air again at the Super Bowl on February 8, 2026. The new 60-second spot is titled "Rich People Live Longer" and aims not to score points with...

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