Zeta Global: From Marketing Software to AI Operating System with AthenaOS
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AthenaOS aims to deploy AI agents for entire business processes and open up new markets. OpenAI, Palantir, and Nvidia strengthen the AI ecosystem; acquisitions enhance the offering. Zeta expects up to 40% revenue growth by 2026. The P/S ratio for 2027 is around 3.8. Zeta Global (ZETA) offers an AI-powered marketing and data platform that predicts buying intentions and targets advertising. The Zeta Data Cloud includes information on over 535 million people worldwide and processes more than one trillion behavioral signals monthly. This could...
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