Deere: AI assistant “JD” drives the next phase of agricultural digitalization

Transformation into a tech company: Deere is increasingly focusing on smart farming and software-based services. New AI integration: The AI ​​assistant "JD" structures machine data and supports farmers in making operational decisions. Strategic monetization: Linking hardware and AI aims to increase recurring revenue. Smart Farming as a New Driver of Profitability Deere is undergoing a major transformation into a provider of integrated agricultural technologies—a shift often referred to as "Smart Farming." This trend aims...