Meta Gets Serious and Brings Advertising to WhatsApp! The Silent Giant Becomes a Revenue Machine!
Reading Time: 4 minutes
What once began as an ad-free, data-secure messenger is now becoming a billion-dollar business model. With over 3 billion users worldwide, WhatsApp is one of the most widely used communication platforms and is undergoing a profound transformation. Meta Platforms (META) is introducing targeted and privacy-compliant advertising, subscriptions, and commercial features to the app for the first time. The stock rises nearly 3% to $702. WhatsApp - A global communication platform with billions of reach In 2014, Meta (then still Facebook) acquired the...
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