Rivian Defies the EV Slump with a New Factory in Georgia

The company Rivian is building a new factory in the U.S. state of Georgia despite the current decline in demand for electric vehicles. The factory is expected to support the production of the upcoming R2 SUV and R3 crossover models starting in 2028. Strategic Expansion Despite Political and Economic Headwinds Rivian is pursuing an aggressive growth strategy that contrasts with the general trends in the U.S. automotive industry. While many manufacturers are scaling back electric vehicle production due to the expiration of a key tax incentive and...