Shifting Strategy in Advertising on X! Amazon Increases its Advertising Spend and Apple also Engages in Discussions!
Reading Time: 4 minutes
The Wall Street Journal recently reported that Amazon (AMZN) will increase its advertising spending on Elon Musk's social media platform X, with CEO Andy Jassy playing a significant role in this decision, according to a person familiar with the situation. Apple (AAPL) has also held discussions in recent weeks about retesting advertisements on X. The e-commerce giant Amazon, iPhone producer Apple, and many other well-known brands had suspended most of their advertising spending for ads on platform X by the end of 2023 due to concerns about hate speech....
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