Shopify Makes AI a Sales Channel!

Shopify (NASDAQ: SHOP) is significantly advancing its AI strategy and positioning itself as a central infrastructure for what is called "Agentic Commerce”. In the future, merchants will be able to sell their products directly through AI platforms like Google Gemini, Google Search, and Microsoft Copilot. The purchasing process will take place entirely within the respective AI environment, while merchants continue to manage their business via the Shopify backend. This means AI is not only becoming a research tool but also a fully-fledged transaction...