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tz-plus logo XPeng: Chinese begin a global assault with Mona!

M. Blattmann
Reading Time: 3 minutes

The IAA Mobility 2025 in Munich marks a turning point: Where German premium manufacturers used to dominate, this year it is Chinese providers that are making headlines. XPeng is using the stage to position itself as a global driver of innovation: With an accelerated product update surrounding the P7 and a clear message towards Europe, the company demonstrates its strength. For the traditional German brands, this means increasing headwinds – as the Chinese challengers score points with speed, technology, and aggressive pricing policies. Mona goes...

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