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tz-plus logo Zeekr: Electric offensive in Germany starts with three models!

M. Blattmann
Reading Time: 3 minutes

Zeekr is launching its direct sales in Germany with three fully electric models, targeting a market that is expected to see increasing shares of electric vehicles in 2024 despite declining overall registrations. Germany is not only the largest passenger car market in Europe but also the most important location for company cars in the EU. Zeekr aims to address affluent private buyers and companies with medium to large fleets right here. Demand from the corporate customer segment is significant Europe CEO Lothar Schupet describes the target vision...

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