Etsy is an Exciting Comeback Story Thanks to Agentic Shopping
Etsy positions itself as a first mover in Agentic Shopping
The turning point may have occurred in the second quarter


Reading Time: 2 minutes
Etsy (ETSY, i) differentiates itself from traditional retailers with over 100 million creative and unique items from the competition. The weakening gross merchandise sales (GMS) and the declining number of buyers have recently been weighing on the stock. I am now betting on a comeback for the following reasons: There is still a significant reach with over 87 million active buyers. 74% of GMS is generated in the USA, where now, thanks to a partnership with OpenAI, product purchases can be made directly through ChatGPT via Instant Checkout. The...
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