Meta (META) – WhatsApp Becomes a Gold Mine: A Clever Move with Enormous Revenue Potential!

R. Dietenberger
Reading Time: 1 minute

I see Meta's decision to monetize WhatsApp as a strategically brilliant move. With 2 billion global users, the company is sitting on an untapped goldmine. The integration of advertising into the "Updates" section is a smart choice – it does not disrupt the core business of private messaging, but it opens up a completely new revenue stream. I find the timing particularly impressive: While the traditional advertising business is under pressure due to geopolitical tensions, Meta is intelligently diversifying its sources of income. Until now, WhatsApp...

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