Paramount: From Problem Child to Must-Have Subscription?

Paramount is currently dominating the headlines, and this very dynamic could be the starting point for a reevaluation.
Paramount is positioning itself as a serious player in the global streaming competition with the UFC and Champions League rights.
Dominik Teichgräber
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D. Teichgräber
Reading Time: 1 minute

Paramount Skydance (NASDAQ: PSKY) could be on the brink of a remarkable comeback, despite the generally challenging situation in the media industry. The company secured two strategic mega-deals that provide new pillars for growth: the extensive UFC rights starting in 2026 and the UEFA Champions League rights starting in the 2027/28 season across several European markets. Both packages are expensive, but they strengthen Paramount+ where streaming providers are currently struggling the most: in long-term customer retention. The new content strength...

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