Upwork: Freelancer platform starts new growth phase
The market for digital knowledge work is a $1.3 trillion opportunity
The AI project volume grew by 53% in the third quarter
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Upwork (UPWK, i) has struggled with a normalization of growth after the booming demand for talent during the pandemic. At the investor day, a three-pronged plan integrating AI and focusing on AI-related jobs, along with new offerings for SMEs with Business Plus and Lifted for large companies, was convincing. The new Human+Agent Productivity Index (HAPI) shows that AI agents often fail at simple real jobs on their own, and the combination with human talent increases project completion rates by 70%. The third quarter already delivered new records...
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