Why I Remain bullish on The Trade Desk Stock (i)

The Kokai platform transition is complete, providing customers with significant cost and performance improvements, as well as a very high level of customer acceptance.
D. Engelhardt
Reading Time: 1 minute

An investment in The Trade Desk (NASDAQ: TTD) could be promising at the moment, as the company plays a central role in the growing programmatic advertising market. In particular, the Connected TV (CTV) sector continues to offer substantial growth potential, which TTD, as a leading Demand-Side Platform (DSP), greatly benefits from. The Trade Desk stands out primarily due to its transparent and data-driven platform that helps advertisers effectively optimize their campaigns. Recent innovations such as AI integration (e.g., the Kokai platform) and...

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