XPeng and the P7 – for me a turning point towards more emotion and brand
Kunpeng Super Range Extender with 1,500 km range set to launch in 2026!
The new P7 has already exceeded all previous pre-orders before its market launch!
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In my opinion, XPeng is on exactly the right track. The new P7 is the most convincing model to date – elegant, luxurious, and clearly designed to evoke emotions. The targeted establishment of its own design centers shows that the company has understood: brand strength is not only created through technology but also through aesthetics and lifestyle. This could very well be the key to positioning XPeng successfully outside of China. In the stock market, I believe the company continues to be underestimated. Especially the range-extender strategy...
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