Avis Budget Group: From Car Rental to the Mobility Player of the Future

The Avis Budget Group is a globally operating mobility company that primarily generates revenue through the rental of cars and commercial vehicles under brands such as Avis, Budget, and Zipcar. The business model is based on a large, capital-intensive fleet of vehicles that is utilized as efficiently as possible, while additional services such as insurance or navigation systems enhance the margins. A key lever lies in active fleet management: vehicles are sold after a certain usage period to limit depreciation and return capital. With approximately...