Uber: Robotaxis Open up a Billion-Dollar Potential and Perfect the Platform Strategy!
Reading Time: 3 minutes
Uber aims to develop into the central "Everything-App" for nearly all everyday needs. At the same time, the industry faces massive disruption from robotaxis, which drastically reduce the cost per ride and represent a $1 billion market according to Uber. Rather than displacement, Uber sees autonomous technology as a massive market expansion and envisions a hybrid future, where human drivers and autonomous fleets are efficiently managed through the established platform. The growth opportunity presented by robotaxis is not priced into...
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