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tz-plus logo Braze: AI Customer Loyalty Platform with Strongest Customer Growth in Three Years – Trend Reversal Started!

A. Zehetner
Reading Time: 2 minutes

Braze (BRZE) offers a cloud-based customer loyalty platform designed to create personalized and lasting connections between consumers and their favorite brands. The focus is on hyper-personalized communication by analyzing first-party data, allowing interactions with customers at the right time through the right channel. The trend towards AI-driven cross-channel campaigns is also highlighted by the recent Cyber Week, during which Braze delivered 102.5 billion messages, reaching peak values of 28.5 million messages per minute. Co-founder and CEO...

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