Yum Brands! partners with NVIDIA as the first restaurant chain in AI - voice-controlled AI agents to accelerate digital strategy!

Yum Brands! (YUM) is pursuing a digital-first approach as the world's largest restaurant chain with 61,346 locations in over 155 countries. Under its umbrella are the well-known brands Kentucky Fried Chicken (KFC), Taco Bell, Pizza Hut, and Habit Burger & Grill. In the last year alone, 4,535 new outlets were added, and digital revenues increased by 15% to over $30 billion. The share of the revenue mix has risen from 19% in 2019 to now over 50%. The long-term goal is to reach 100%. Tests in the USA show that AI-supported email marketing campaigns...