Tonies: Fresh Fantasy for the Stock? The new Toniebox 2 with Tonieplay is to Arrive in September!
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The Toniebox from Tonies (i) (WKN A3CM2W) is a success story in the DACH region and has also made its mark on the international stage. Over 9.5 million units and more than 125 million Tonies figures have been sold. On average, the audio boxes are used for 274 minutes per week. However, competition from "hörbert", "tigerbox", and "KidzAudio" has increased over the past few years. Additionally, the US tariff policy exerts pressure as Tonies manufactures in Asia. On August 27, 2025, the company presented the successor "Toniebox 2" along with "Tonieplay"....
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