Pinterest monetizes inspiration: AI advertising tools and shopping drive revenue dynamics. Morgan Stanley upgrades and sees potential up to $45 (+21%)

Pinterest (PINS) operates one of the world's leading visual search and inspiration platforms. Users discover, save, and organize images on topics such as home decor, fashion, lifestyle, or food. The focus is on a positive user environment, which now attracts over 570 million monthly active users worldwide – with significant growth outside the USA. The platform is monetized through digital advertising and shopping features, which are particularly attractive to brands and retailers. In the competitive social and discovery market, Pinterest positions...