Planet Fitness Watchlist

tz-plus logo Planet Fitness: Tailwind from Increased Health Awareness of Generation Z. UBS Sees 35% Upside Potential After Price Decline

S. Bank
Reading Time: 2 minutes

The stock of Planet Fitness (PLNT) has been under pressure since July. The downward trend may now come to an end. The company primarily operates through an asset-light franchise model. Approximately 70% of the clubs are run by franchisees, while the remaining are company-owned clubs. Revenue is generated from membership fees (Classic and Black Card), franchise fees, and the sale of fitness equipment to franchise locations. Planet Fitness specializes in providing an affordable, accessible fitness offer without "gym intimidation” with a high standard...

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