First Watch Restaurant Group Watchlist

First Watch Restaurant Group: High Egg Prices, Thin Margin

T. Reich
Reading Time: 2 minutes

First Watch Restaurant Group, founded in 1983 in California, has established itself as a mainstay in the U.S. breakfast and brunch segment. With over 535 locations in 29 states and headquarters in Bradenton, Florida, the company pursues a unique "Daytime Dining" concept: it opens daily from 7:00 AM to 2:30 PM and offers only breakfast, brunch, and lunch. First Watch places a strong emphasis on freshness and quality—microwaves, deep fryers, or warming lamps are not found in the kitchens. Instead, seasonal menus are updated five times a year, and...

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