Sweetgreen: The Salad Specialist is Expanding its Menu and Increasingly Relying on Robot Kitchens

Reading Time: 3 minutes
Sweetpass and menu innovations have been well received and are expected to drive further growth. The introduction of Sweetpass has provided direct access to consumers' cell phones, enabling targeted marketing and data collection. Menu innovations such as the introduction of Protein Plates have helped capture a larger share of consumers' daily meal budgets and diversify its revenue streams. Sweetgreen (NYSE: SG) is a company specializing in salads. It offers a diverse selection of fresh salads made with seasonal and sustainable ingredients....
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